Proof — Business Models.
• Perfection Movers: The founder believed “real movers own trucks,” but capital was tight. I designed an Uber-style fleet model—on-demand rentals, no long-term leases—eliminating heavy maintenance costs and freeing cash for marketing and crew training.
• The Yummy Box: In 2019—five years before order-ahead lockers went mainstream—I upgraded off-the-shelf lockers into smart, temperature-controlled BO-PIL units at Gatlin’s BBQ, cutting pickup time to ≤ 90 sec.
• Affordable Luxury Homes: Saw the gap between median-income buyers and rising build costs; created a data-backed model that pairs modest footprints with high-impact finishes—lifting resale value 15-20 % over comps.
 
Proof — Brand Architecture.
• Named and trademarked ventures, crafted jingles, brand voice, and logos that pass the “7-second recall” test—so brands stick even in noisy markets.
 
Principle. Strategy is disciplined imagination: find the constraint, flip it into leverage, then codify the play so it scales long after launch.
 
Process (on our call).
1️⃣ Diagnose – map market forces, cost drivers, and customer habits on a single-page canvas.
2️⃣ Ideate – run my “Constraint-to-Catalyst” sprint to surface three untapped profit models.
3️⃣ Decide – score each play on margin, speed, and defensibility, then lock a 90-day roadmap.
 
Outcome. Walk away with a crystal-clear strategic thesis, a revenue model built to last, and brand elements customers remember—and competitors dread.
 
Next step. Tap “Book With Dom”—receive the canvas template upfront and a prioritized action plan within 24 hours of our session.